GOAL: Embrace the diversity of our community and take the initiative to make high-quality, nutritious, culturally appropriate, and affordable food more accessible to all.
Opportunity: Healthy food is a right, not a privilege, but economic conditions, cultural differences, and geographical distance all pose potential barriers. We are committed to mitigating obstacles and addressing misperceptions in order to ensure that high-quality food is accessible to all.
Over the next 10 years we will:
- Ensure a shopping experience that is welcoming to an economically, ethnically, and culturally diverse clientele.
- Expand programs to educate people of all ages and all walks of life about the value of healthy food.
- Develop innovative strategies and partnerships to overcome the barriers that limit people’s access to healthy food.