Since 2010, The Seaweed Bath Co. has been devoted to transforming the skin and hair care ritual by providing nutrient-rich, performance-optimized personal care formulas that offer visible results, as well a unique ocean-inspired sensory experience that instills a sense of well-being. Dive into its ocean-inspired line—every day!
The Seaweed Bath Co.'s founder, Adam Grossman, has very sensitive skin and while on a personal journey to find soothing natural products he realized that the more often he was in the ocean the better his skin felt. Adam began researching ocean-based therapies and found that France and Ireland have used an ocean-based therapy for centuries called Thallosotherapy, which is essentially seaweed baths.
France and Ireland have used an ocean-based therapy for centuries
Adam coordinated with a woman in Ireland who sent him bladderwrack seaweed to soak in. Adam observed even more of an improvement in his skin and started researching the benefits of topical applications of seaweed. He wanted to create a product line that harnessed the healing powders of the ocean, but utilized seaweed as the core ingredient.
Thus, The Seaweed Bath Co. was founded.
The company is devoted to transforming skin and hair-care rituals by providing nutrient-rich, performance-optimized personal care formulas that offer visible results as well as a unique, ocean-inspired sensory experience. This is achieved by harnessing the powerful benefits of The Seaweed Bath Co.’s hero ingredient: bladderwrack seaweed.
the hero ingredient: bladderwrack seaweed
Each year, The Seaweed Bath Co. heads to Maine to sustainably hand-harvest bladderwrack seaweed, which is used across its entire product line.
Adam Grossman (right), The Seaweed Bath Co. founder, and Kimberly Chisholm, CEO, dive in for the annual seaweed harvest off the coast of Maine. Photos courtesy of The Seaweed Bath Co.
Bladderwrack seaweed is a nutrient-rich seaweed that has over 65 vitamins, minerals, and nutrients to naturally nourish and protect your skin and hair. It naturally grows in the cold, nutrient-rich waters of the North Atlantic Ocean off the coast of Maine.
a nutrient-rich seaweed that has over 65 vitamins, minerals, and nutrients
The Seaweed Bath Co.’s team of local fishermen harvests the seaweed by hand when the tide is low and the seaweed is above the surface of the water. The seaweed is carefully hand-cut in a way that allows it to regenerate and regrow to the same size or larger within 36 months of harvest.
local fishermen harvest the seaweed by hand when the tide is low
The seaweed is then brought back to shore by boat and placed on racks outside to dry in the Maine sun.
Once the fresh seaweed is dried, it is packaged whole, milled to a fine powder or concentrated into an extract for use in the full product line.
Watch a video about the seaweed harvest and learn more about the company on their website.
The Seaweed Bath Co. body and hair care products are vegan, paraben-free, gluten-free and Leaping Bunny Certified (never tested on animals). Additionally, all bottles are made from 100% post-consumer recycled plastic.
Argan Hair Care Line
The Seaweed Bath Co.’s argan hair care line harnesses the nourishing powers of seaweed and infuses strands with essential vitamins and nutrients from the ocean to achieve stronger, healthier-looking hair. Organic bladderwrack seaweed works to repair and nourish hair, while argan oil helps hair maintain healthy moisture and shine. Available in four formulations, The Seaweed Bath Co. shampoos and conditioners are great for all hair types, including color-treated hair.
Detox Body Care Line
For the ultimate detox experience, try the Seaweed Bath Co.’s detox body care line, an elevated line that combines the benefits of bladderwrack seaweed with other powerful firming and protecting ingredients to smooth, firm and detoxify skin. Our favorites include the Exfoliating Detox Scrub, Purifying Detox Body Wash and Firming Detox Cream. Walnut shells in the Exfoliating Detox Scrub help to gently exfoliate skin and help remove dead skin and rough patches. The Purifying Detox Body Wash gently cleanses and nourishes skin. The emollient Firming Detox Cream locks in moisture and restores and protects skin.
Available at the Co-op
Find The Seaweed Bath Co. hair care and detox body care lines at both of our stores.
Shampoos and Conditioners $11.99
Choose from: unscented, citrus vanilla, eucalyptus & peppermint, lavender.
Detox Body Wash, Scrub, and Cream $13.99
Choose from: awake, refresh, enlighten.