GOAL: Engage with the community to build strategic partnerships and effectively tell our story.
Opportunity: Our Co-op has a long history of community engagement and support for the good work others are doing in the community. We are committed to becoming an increasingly visible leader, taking a more active approach to cultivating relationships, and to successfully communicating our values, strategic vision, and accomplishments.
Over the next 10 years we will:
- Deliver consistent messages to shoppers and external audiences that highlight our Co-op’s vision, values, and accomplishments.
- Actively develop partnerships with values-oriented businesses and other organizations to achieve our long-range goals.
- Implement innovative methods for reaching target audiences with our key messages.
- Leverage the principles and values of the Co-op in our approach to community engagement.